Trusted Media Brands’ Acquisition of Jukin Media

Paul Hastings advised Jukin Media on the deal.

Trusted Media Brands, a portfolio of user-generated and community-based lifestyle brands including Taste of Home, Family Handyman, and Reader’s Digest, has acquired Jukin Media, the rapidly growing and award-winning streaming and social video company whose properties include FailArmy, People Are Awesome, The Pet Collective, and WeatherSpy. With Jukin Media’s world-class content production capabilities and its proven ability to build massive audiences, the combined company will provide advertisers with unmatched power to reach consumers across web, social, CTV, OTT and print properties with brand-safe, unique and authentic content. The acquisition further establishes Trusted Media Brands as a digital-first media company that offers brands and commerce partners best-in-class opportunities to connect with highly engaged audiences.

The Paul Hastings team was led by Corporate partner David Hernand and included associates Ryan Samii and Julian Alsarhn.

Additional advice was provided by partners Stephen Harris and Douglas Schaaf; of counsels Amy Lawrence, Ron Ben-Yehuda, and Jennifer Riddle; and associates Quinn Dang, Talya Hutchison, David Coogan, and Bianca Ponziani.

The Paul Hastings team was led by Corporate partner David Hernand (Picture) and included associates Ryan Samii and Julian Alsarhn. Additional advice was provided by partners Stephen Harris and Douglas Schaaf; of counsels Amy Lawrence, Ron Ben-Yehuda, and Jennifer Riddle; and associates Quinn Dang, Talya Hutchison, David Coogan, and Bianca Ponziani.

 

Involved fees earner: Julian Alsarhn – Paul Hastings LLP; Ron Ben-Yehuda – Paul Hastings LLP; Quinn Dang – Paul Hastings LLP; Stephen Harris – Paul Hastings LLP; David Hernand – Paul Hastings LLP; Talya Hutchison – Paul Hastings LLP; Amy Lawrence – Paul Hastings LLP; Bianca Ponziani – Paul Hastings LLP; Jennifer Riddle – Paul Hastings LLP; Ryan Samii – Paul Hastings LLP; Douglas Schaaf – Paul Hastings LLP;

Law Firms: Paul Hastings LLP;

Clients: Jukin Media;

Martina Bellini

Author: Martina Bellini