Smart Fit’s Agreement with Go Fit in order to enter the market in Guatemala


BLP and Consortium Legal advised on the transaction

Smart Fit subscribed an agreement with Go Fit in order to enter the market of low cost fitness center in Guatemala.

Smartfit provides fitness services. The Company serves customers in Brazil, Perù, Chile and Colombia. In 2017 the company recorded $193 Million Revenues.

Go Fit manages fitness centers in Guatemala.

BLP advised Smart Fit with Luis F. Ruiz (Picture) and Enrique Martínez.

Consortium Legal advised Go Fit with Alfredo Rodríguez and Javier Santizo.

Involved fees earner: Alfredo Rodríguez – Consortium – Legal; Javier Santizo – Consortium – Legal; Luis Ruiz – BLP; Enrique Martínez – BLP;

Law Firms: Consortium – Legal; BLP;

Clients: Smartfit Escola de Ginástica e Dança S.A.; Go Fit;

Author: Ambrogio Visconti.