Selle Italia’s signing a partnership with A.S.O. for “off-road” at Roc d’Azur in France


Delfino e Associati Willkie Farr & Gallagher LLP advised Selle Italia in the negotiation of the partnership for the 35th edition of the iconic off-road cycling

The 360° partnership between Selle Italia and A.S.O. (Amaury Sport Organisation) aims at improving and promoting cycling.

A.S.O. is part of the Group that owns the renowned French sports newspaper L’Equipe, world leader in the organization of cycling events, with 105 racing days per year, including big tours and classic prestigious races.

Following the collaboration that brought the Selle Italia brand on French roads, thanks to the partnership with Le Tour de France, the relationship with Amaury Sport Organisation strengthens further in occasion of the Roc d’Azur, which will take place between 10 and 14 October (35th edition) in the French region of Var.

Delfino e Associati Willkie Farr & Gallagher LLP advised Selle Italia with a team led by partner Massimo Chiais and including associate Carlotta Orlando.

Involved fees earner: Massimo Chiais – Delfino Willkie Farr & Gallagher; Carlotta Orlando – Delfino Willkie Farr & Gallagher;

Law Firms: Delfino Willkie Farr & Gallagher;

Clients: Selle Italia;