Lewis Silkin advised Next Fifteen Communications Group plc on the deal.
Shopper Media Group specialises in commerce marketing activation, connecting retailers and brands with shoppers at the point of purchase both online and in-store. Clients include The Co-op Group, Deliveroo, The Very Group, Pladis and McCain Foods.
The initial consideration for the acquisition is approximately £15.7 million, of which approximately £11.8 million is to be satisfied in cash with the balance to be satisfied by the issue of 569,181 new ordinary shares in Next 15.
The Lewis Silkin team was led by corporate partner, Paul Rajput (Picture), with support from corporate tax partner, Matthew Rowbotham, corporate senior associate, Sadiq Tajbhai, corporate associate, Mareim Al-Khafaji, real estate associate, Aimee Dring.
Law Firms: Lewis Silkin;
Clients: Next Fifteen Communications Group plc;