Monte Rosa Sports Holding AG’s Acquisition Of ODLO International AG


Bär & Karrer acted as legal advisor to the seller in this transaction.

The shareholder of Odlo, owned by private equity funds advised by Herkules Capital, has completed the sale of Swiss-based ODLO International AG and its subsidiaries to Monte Rosa Sports Holding AG.

ODLO International is a Swiss company with Norwegian roots. Founded in 1946, ODLO is a ‘pioneer of the three-layer principle and inventor of sports underwear.’ Since 1986, ODLO’s headquarters have been based in Hünenberg, Switzerland, with approximately 800 employees across multiple locations.

ODLO offers performance sportswear in six categories: functional sport underwear, running, training, cycling, cross-country skiing and outdoor. The ODLO brand is distributed worldwide in more than 35 countries. ODLO claims to be market leader within functional sports underwear in Germany, Switzerland, France, Austria and Italy.

Monte Rosa is owned by Hugo Maurstad and Christian Casal. Hugo Maurstad has led a number of investments in the branded sport and leisure industry, including Rossignol Group (Rossignol, Dynastar, Lange, Look), Helly Hansen, Navico (Simrad, B&G, Lowrance), SATS, XXL Sport Retail and Dale of Norway.

Bär & Karrer acted to the seller with a team included Urs Kägi (M&A, Reorganization & Insolvency, in picture), Annina Hammer, Daniel Küpfer, Matthias Tanner, Linus Zweifel and Manuel Hofmann (all M&A), Lukas Roesler (Finance) and Mani Reinert (Competition Law).

Involved fees earner: Annina Hammer – Bär & Karrer; Manuel Hofmann – Bär & Karrer; Urs Kägi – Bär & Karrer; Daniel Küpfer – Bär & Karrer; Mani Reinert – Bär & Karrer; Lukas Roesler – Bär & Karrer; Matthias Tanner – Bär & Karrer; Linus Zweifel – Bär & Karrer;

Law Firms: Bär & Karrer;

Clients: ODLO International AG;