MAIRDUMONT’s Acquisition of greatcontent AG


ARQIS Rechtsanwälte advised Poseidon GmbH on the deal

Poseidon GmbH finalized the sale of greatcontent AG to the media group MAIRDUMONT. Behind the Poseidon GmbH is a private investor family. Silence has been agreed on the purchase price.

The Berlin-based greatcontent AG has been operating since 2011 with an online platform that offers companies access to professional authors for marketing and SEO content and has now become one of the market leaders in Europe. Customers include the online fashion retailer Zalando, the car rental company Sixt, C&A and Kayak.

MAIRDUMONT is the leading tourism information company in Europe. The offer covers the entire media spectrum of print, online and mobile. More than 10 media companies worldwide belong to the MAIRDUMONT Group.

ARQIS Rechtsanwälte advised Poseidon GmbH with Lars Laeger (M&A; Picture), Johannes Landry (Commercial); Thomas Chwalek (Corporate/M&A),Markus Schwipper (Arbeitsrecht), Philipp Maier (IP; both Munich)

Involved fees earner: Lars Laeger – Arqis; Thomas Chwalek – Arqis; Johannes Landry – Arqis; Markus Schwipper – Arqis; Philipp Maier – Arqis;

Law Firms: Arqis;

Clients: Poseidon GmbH;