Lick Home’s $22 Million Series A Fundraising Round

CMS advised OMERS Ventures on the deal.

OMERS Ventures, the ventures arm of OMERS, acted in Lick Home’s (Lick) $22 million Series A fundraising round. The investment group included existing investors Felix Capital as well as Magnus Rausing, Alex Chesterman and Kathaka, the family office of Caroline Rupert of Richemont.

Founded in 2019, Lick is a London-based direct-to-consumer home decor start-up selling a curated range of sustainable paint, wallpaper, blinds and supplies via omnichannel distribution. Within its first eight months Lick reported revenues of $7 million and has grown an international community of over 185,000 decorators.

Lick intends to use this Series A investment to expand its product offering, launch new sustainability initiatives and grow its home decorator community. 

The CMS team was led by Tom Jameson (Picture – Partner), with support from Beale Stronach and Costa Christoforou (Corporate); Gary Henderson and Samantha Love (Employment); David Parrish and Lucinda Richardson (IP); Graham Muir and Dilpa Raval (Share Schemes); and Duncan Turner and Megan McCulloch (Data Privacy).

Involved fees earner: Costa Christoforou – CMS Cameron McKenna Nabarro Olswang LLP; Gary Henderson – CMS Cameron McKenna Nabarro Olswang LLP; Tom Jameson – CMS Cameron McKenna Nabarro Olswang LLP; Samantha Love – CMS Cameron McKenna Nabarro Olswang LLP; Megan McCulloch – CMS Cameron McKenna Nabarro Olswang LLP; Graham Muir – CMS Cameron McKenna Nabarro Olswang LLP; David Parrish – CMS Cameron McKenna Nabarro Olswang LLP; Dilpa Raval – CMS Cameron McKenna Nabarro Olswang LLP; Lucinda Richardson – CMS Cameron McKenna Nabarro Olswang LLP; Beale Stronach – CMS Cameron McKenna Nabarro Olswang LLP; Duncan Turner – CMS Cameron McKenna Nabarro Olswang LLP;

Law Firms: CMS Cameron McKenna Nabarro Olswang LLP;

Clients: Omers Ventures;

Author: Federica Tiefenthaler