Jellyfish Group’s Acquisition Of San Pancho


Osborne Clarke has advised the Jellyfish Group on the deal.

Jellyfish acquired San Pancho in Mexico, further expanding its presence in the region.

Jellyfish offers clients a globally-consistent offering, with localized capabilities across growing markets.

Founded in 2017, San Pancho leverages its full-funnel digital marketing capabilities, analytics expertise and certifications in Google marketing platforms, to help brands efficiently operate a marketing technology stack and make data-driven decisions. Jellyfish will continue to drive marketing strategies in the region for brands that San Pancho partners with, including Walmart, Cemex, Home Depot, Tecnológico de Monterrey and Aeroméxico. In addition to its core team in Mexico City, San Pancho also operates in Colombia, which will be the Jellyfish Group’s first office in the country.

The Osborne Clarke team was led by Associate Director Ken Wilkinson (Picture), with assistance from Associate Katie Tait and other across the Osborne Clarke team.

Involved fees earner: Katie Tait – Osborne Clarke; Ken Wilkinson – Osborne Clarke;

Law Firms: Osborne Clarke;

Clients: Jellyfish Group;