Hogan Lovells represented British luxury automobile manufacturer Jaguar Land Rover in the launch of its new Mexican distribution subsidiary. Operations began at the beginning of the month.
Having previously relied on importers, the move brings the iconic brand directly into one of Latin America’s largest and most important markets with the highest growth potential. Local customers will see significant advantages through the leveraging local sales and marketing strategies, improved flexibility and autonomy to import Jaguar and Land Rover vehicles into the country, greater availability of vehicles, and competitive pricing in pesos.
Jaguar Land Rover is the UK’s largest automobile manufacturer and owner of two iconic brands of the British automotive industry with over 80 years of history. A subsidiary of Tata Motors, the company has nearly 40,000 employees worldwide and markets its products in more than 170 countries.
Juan Francisco Torres Landa (Picture), Hogan Lovells Office Managing Partner of Mexico City and Monterrey, led the team advising Jaguar Land Rover with heavy involvement from associate José Antonio Noguera. Hugo Hernández-Ojeda Alvírez and Isabel Pizarro Guevara advised on labor issues, Jaime Espinosa de los Monteros and Teresa Garza Lozano advised on tax issues, Ernesto Algaba Reyes and Cecilia Stahlhut Espinosa provided regulatory advice, Jorge Yáñez and Mario Lara handled foreign trade issues, and Brenda Rogel Salgado and Jeanett Trad Nacif advised on environmental matters.
Involved fees earner: Juan Francisco Torres Landa – Hogan Lovells; José Antonio Noguera – Hogan Lovells; Hugo Hernández-Ojeda Alvírez – Hogan Lovells; Isabel Pizarro Guevara – Hogan Lovells; Jaime Espinosa de los Monteros – Hogan Lovells; Teresa Garza Lozano – Hogan Lovells; Ernesto Algaba Reyes – Hogan Lovells; Cecilia Stahlhut Espinosa – Hogan Lovells; Jorge Yáñez V. – Hogan Lovells; Mario Lara – Hogan Lovells; Brenda Rogel Salgado – Hogan Lovells; Jeanett Trad Nacif – Hogan Lovells;
Law Firms: Hogan Lovells;
Clients: Jaguar Land Rover;