Hi Platform’s Acquisition of Yourviews

Baptista Luz served as legal advisor to Hi Platform, and Braga da Silva Advogados served as legal advisor to Yourviews. Altivia Ventures served as financial advisor to Yourviews.

Hi Platform, the main consumer relationship and experience platform, acquired Yourviews, a company focused on product and stores reviews in Brazil, for an undisclosed amount.

Founded in 2017 and based in Sao Paulo, Brazil, Hi Platform is a service platform that enables companies to build better relationships with their customers. It brings business intelligence to the media, making it possible to immediately and unlimited access to all social media conversations.

Yourviews offers business development services for online stores. It enables its users to increase their conversion rates, earn the trust of from prospective buyers, and more. Founded in 2014, achieved 50% growth in the last three years.

With this acquisition, Hi Platform will grow in number of client, and increase in turnover of 40%.

Altivia Ventures served Yourviews with a team led by Cassio Spina.

Baptista Luz advised Hi Platform with a team led by Senior Associates Diego Nabarro (Picture) and Thomas Becker Pfefeman.

Braga da Silva advised Yourviews with a team led by partner Cristina Braga da Silva.

Involved fees earner: Thomas Becker Pfeferman – Baptista Luz Advogados; Diego Nabarro – Baptista Luz Advogados; Cristina Braga da Silva – Braga da Silva Advogados Associados;

Law Firms: Baptista Luz Advogados; Braga da Silva Advogados Associados;

Clients: Hi Platform; Yourviews;

Author: Ambrogio Visconti.