GfK’s shareholder agreement with KKR


Fieldfisher represented GfK-Nürnberg Gesellschaft für Konsum-, Markt- und Absatzforschung e.V. (GfK Verein), the majority shareholder of GfK SE, on its shareholder agreement with Acceleratio Capital N.V., a holding company controlled by funds advised by Kohlberg Kravis Roberts & Co. L.P. (KKR).

GfK SE is a leading global market research company, listed on the Frankfurt Stock Exchange. GfK Verein will maintain its 56.46 percent stake under the agreement. Acceleratio Capital N.V. announced a voluntary public tender offer for the shares of GfK SE at an offer price of €43.50 per share. Together, Acceleratio Capital and GfK Verein would own at least 75 percent of GfK shares. The shareholder agreement is subject to the closing of the offer.

The GfK Verein is a non-profit organization founded in 1934 to promote market research. It is comprised of 550 companies and individuals. The purpose of the Verein is to develop innovative research methods in close cooperation with scientific institutions, to promote the training and continuing education of market researchers, to follow fundamental structures and developments for private consumption in society, the economy and politics, as well as to research their impact on consumers.

The deal was led by Corporate partner Dr Susanne Rückert (Picture) and supported by Senior Associate Dr. Axel Hoppe in the Düsseldorf office of Fieldfisher.

Involved fees earner: Susanne Rückert – Fieldfisher; Axel Hoppe – Fieldfisher;

Law Firms: Fieldfisher;

Clients: GfK-Nürnberg Gesellschaft für Konsum-, Markt- und Absatzforschung e.V. ;