Four Communications’s acquisition of Legend Engage

Lewis Silkin has advised Four Communications, the independent integrated agency, on its acquisition of Legend Engage, a data and insights-led agency.

Legend Engage’s main services include data-driven social and digital insights, strategy and engagement and some of their clients include the BBC Good Food Show, Guinness World Records, HRA Pharma, Puressentiel and GSK. The acquisition will see the Legend Engage team work closely with Four’s own Digital and Media practices, strengthening Four’s social and content offering and allowing it to focus on strategic sectors.

This is the second deal of the year for Four Communications and marks the eleventh acquisition on which Lewis Silkin has advised the agency on since 2010. This is also the seventh deal since acquiring £10m of equity finance from the Business Growth Fund in 2015.

The cross-departmental Lewis Silkin deal team was led by corporate partner Karish Andrews (Picture) supported by corporate tax partner Matthew Rowbotham and corporate associate Daria Evdokimova.

Involved fees earner: Karish Andrews – Lewis Silkin; Daria Evdokimova – Lewis Silkin; Matthew Rowbotham – Lewis Silkin;

Law Firms: Lewis Silkin;

Clients: Four Communications Group plc ;