ECI Partners’s acquisition of a minority stake in global analytics and technology company Media iQ


Squire Patton Boggs has advised leading global analytics and technology company Media iQ on a significant investment from private equity firm ECI Partners, in which ECI will acquire a minority stake in the business.

Founded in 2010 by Gurman Hundal and Lee Puri, Media iQ is ranked fourth in the Sunday Times International Track 200 as one of the fastest-growing international companies in the UK, with 350 employees across 12 offices globally, including in the UK, US, India, Canada, Australia and Germany.

The investment will allow Media iQ to continue its rapid growth through a strategy of diversification into new regions, as well as through further investment in product development out of its Bangalore, India, office.

The Squire Patton Boggs team advising Media iQ was led by London Corporate partner Nick Allen (picture) and included Daniel Berick, James McKay, Mark Yeo, Julian Ciecierski-Burns, Joshua Fitzpatrick, Roya Soudbakhsh and Olivia Lawrence (Corporate), Robert Wegenek, Florian Traub, Francesca Fellowes and Teresa Neil (Intellectual Property & Technology), Ann LaFrance (Data Privacy & Cybersecurity), Patrick Ford, Jeremy Cape, Bernhard Gilbey, Elizabeth Wilson and Charlotte Nickel (Tax Strategy & Benefits) and Paula Cole and Jane Saunders (Labor & Employment).

Involved fees earner: Nick Allen – Squire Patton Boggs; Daniel Berick – Squire Patton Boggs; James McKay – Squire Patton Boggs; Mark Yeo – Squire Patton Boggs; Julian Ciecierski-Burns – Squire Patton Boggs; Josh Fitzpatrick – Squire Patton Boggs; Roya Soudbakhsh – Squire Patton Boggs; Olivia Lawrence – Squire Patton Boggs; Robert Wegenek – Squire Patton Boggs; Florian Traub – Squire Patton Boggs; Francesca Fellowes – Squire Patton Boggs; Teresa Neil – Squire Patton Boggs; Ann LaFrance – Squire Patton Boggs; Patrick Ford – Squire Patton Boggs; Jeremy Cape – Squire Patton Boggs; Bernhard Gilbey – Squire Patton Boggs; Elizabeth Wilson – Squire Patton Boggs; Charlotte Nickel – Squire Patton Boggs; Paula Cole – Squire Patton Boggs; Jane Saunders – Squire Patton Boggs;

Law Firms: Squire Patton Boggs;

Clients: Media iQ;