Bregal Unternehmerkapital’s Acquisition of Perfect Drive Sports Group

Latham & Watkins LLP represented funds advised by Bregal Unternehmerkapital (“BU”) in the transaction. GLNS has advised the mid-market investor Afinum Achte Beteiligungsgesellschaft mbH & Co. KG. Poellath advised the management of Perfect Drive Sports Group.

Bregal Unternehmerkapital (“BU”) executed the acquisition of a majority stake in Perfect Drive Sports Group (“PDSG”), Europe’s leading e-commerce provider of golf apparel and equipment.

PDSG combines the brands All4Golf (“A4G”) based in Hanover, Germany, and Clubhouse Golf (“CHG”) based in Manchester, UK. A4G is now the largest distributor for golf equipment in the German-speaking market. CHG was founded in 2003 by PGA golf professional Paul Reeves. In addition to their online presence, A4G and CHG also operate high-volume retail shops in Hanover and Salford, UK, respectively.

BU is part of a family-owned business that has grown over several generations. The BU funds invest in mid-sized companies across a wide range of sectors in Germany, Austria, Switzerland and Northern Italy with a focus on market leaders and “hidden champions” with strong management teams and outbreak potential. With patient capital, entrepreneurial expertise and a partnership approach, its team works closely with entrepreneurs to develop, internationalize and digitalize portfolio companies, and to help them generate sustainable value on a responsible basis.

Latham & Watkins represented BU on the Perfect Drive Sports Group deal with a team led by Frankfurt corporate partner Oliver Felsenstein (Picture) and counsel Christina Mann with partner Susanne Decker and associates Ku-Hyun Baek, Sophia Probst, as well as Munich associate Thomas Diekmann and London associate Angharad Simon. Advice was also provided on finance matters by Frankfurt partners Alexandra Hagelüken and Sibylle Münch with associates Kate Zhu and Philipp Seltzer, on corporate IP matters from London partner Deborah Kirk and Frankfurt partner Susan Kempe-Müller, on regulatory matters from London partner Nicola Higgs and associate Katy Sanders, on real estate matters from London associate Caroline Taylor and Hamburg associate Jana Maué, on tax matters from Munich partner Stefan Süß and Hamburg associate Verena Seevers, on employment matters from London associate Adam Ray and Munich associate Christian Strauß, on data privacy matters from Frankfurt associcates Wolf Böhm and Valentino Halim as well as London associate Claudia Sousa.

GLNS team included partners Ludger Schult (Private Equity/M&A) and Anselm Lenhard (Financing) as well as associate Eva-Maria Bayer (Private Equity/M&A).

The Poellath team was led by Dr. Benedikt Hohaus, with Johanna Scherk.

Involved fees earner: Eva-Maria Bayer – GLNS; Anselm Lenhard – GLNS; Ludger Schult – GLNS; Ku-Hyun Baek – Latham & Watkins; Wolf-Tassilo Böhm – Latham & Watkins; Susanne Decker – Latham & Watkins; Thomas Diekmann – Latham & Watkins; Oliver Felsenstein – Latham & Watkins; Alexandra Hagelüken – Latham & Watkins; Valentino Halim – Latham & Watkins; Nicola Higgs – Latham & Watkins; Susan Kempe-Mueller – Latham & Watkins; Deborah Kirk – Latham & Watkins; Christina Mann – Latham & Watkins; Jana Maue – Latham & Watkins; Sibylle Münch – Latham & Watkins; Sophia Probst – Latham & Watkins; Adam Ray – Latham & Watkins; Katy Sanders – Latham & Watkins; Verena Seevers – Latham & Watkins; Philipp Seltzer – Latham & Watkins; Angharad Simon – Latham & Watkins; Claudia Sousa – Latham & Watkins; Christian Strauß – Latham & Watkins; Stefan Süss – Latham & Watkins; Caroline Taylor – Latham & Watkins; Kate Zhu – Latham & Watkins; Benedikt Hohaus – P+P Pöllath + Partners; Johanna Scherk – P+P Pöllath + Partners;

Law Firms: GLNS; Latham & Watkins; P+P Pöllath + Partners;

Clients: Afinum Achte Beteiligungsgesellschaft mbH & Co. KG; Bregal Unternehmerkapital; Perfect Drive Sports Group GmbH;

Author: Federica Tiefenthaler