Bauer Media Group’s Acquisition of Camilyo Online


DLA Piper has advised Bauer Media Group on the transaction.

Israeli Camilyo Online Ltd. is a provider of online-based white-labeled services for online-service provider and their small and medium businesses-clients.

Israel based Camilyo Online Ltd. offers its customers a digital all-in-one marketing platform as a complete white-label solution.

Bauer Media Group, headquartered in Hamburg, is a leading media corporation with more than 11,500 employees worldwide. It offers a diverse product portfolio that comprises print and online publishing, radio as well as sales and marketing services for SME. Client Relationship Partner Prof Dr Stefan Engels brought this client relationship to DLA Piper.

The DLA Piper core team was led by Hamburg-based partner Dr Benjamin Parameswaran (Picture) and comprised senior associate Dr Philipp Clemens and associate Sophie von Mandelsloh (all Corporate/M&A). They were assisted by Intellectual Property & Technology senior associate Dr Nico Brunotte (all Hamburg). In Israel, DLA Piper was supported by Jeffrey Rashba of Israeli law firm Ephraim Abramson & Co.

The Bauer Media in house legal team was led by Group General Counsel, Dr Gerald Mai and Head of Corporate/M&A Legal, Benjamin Kaiser.

Involved fees earner: Nico Brunotte – DLA Piper; Philipp Clemens – DLA Piper; Benjamin Parameswaran – DLA Piper; Sophie von Mandelsloh – DLA Piper; Jeffrey Rashba – Ephraim Abramson & Co.;

Law Firms: DLA Piper; Ephraim Abramson & Co.;

Clients: Bauer Media Group;