Ariana Grande’s Agreement with Givenchy

Barack Ferrazzano represented Givenchy on the agreement

Teased through a bold social media campaign, Givenchy – a Louis Vuitton Moët Hennessy luxury brand known for its haute couture clothing, accessories, and perfume – has officially announced singer and actress Ariana Grande as its new face for 2019. The French fashion house also disclosed the Fall-Winter 2019 campaign starring the pop sensation is expected in July 2019.

The anticipated launch featuring Ariana marks a new direction in the luxury industry forged by LVMH, where brand longevity benefits from the star power of celebrities and influencers with a strong online presence and fan base. One of the most sought after young stars, Ariana is predicted to bring the Givenchy brand a new generation of loyal young customers.

Barack Ferrazzano represented Givenchy with a team led by Fashion, Luxury & Retail chair Daniel L. Dominguez (Picture), along with Kaitlyn E. Kelly, and Intellectual Property Group co-chairs Wendi E. Sloane and Scott J. Slavick.

Involved fees earner: Daniel Dominguez – Barack Ferrazzano; Kaitlyn Kelly – Barack Ferrazzano; Scott Slavick – Barack Ferrazzano; Wendi Sloane – Barack Ferrazzano;

Law Firms: Barack Ferrazzano;

Clients: Givenchy SA;

Author: Ambrogio Visconti