Jones Day has advised AccorHotels in its acquisition of Availpro, the leader in France and one of the leading European software providers to hoteliers with more than 6,500 clients.
The consolidation of these two major players will create the leading European digital services provider for independent hotels, ranked the third largest global player in its sector.
In an expanding and highly competitive sector, the companies in combination will work to benefit hoteliers who are increasingly calling for decision-support solutions and will now have access to a whole range of management tools and assistance services to enhance their online distribution and increase their revenues.
The ‘channel management’ solution, which provides an innovative management tool, together with various software packages developed by Availpro, will complement the products and services currently provided to hoteliers by Fastbooking.
By combining the talents of these two companies – whose expertise is recognized in more than 50 countries worldwide – AccorHotels will be able to offer its hotelier clients an ever wider, more innovative and high performance application suite, enabling them to increase their online visibility and sales. Availpro clients will also benefit from the digital marketing know-how of the Fastbooking teams.
AccorHotels Group is a global leader in travel and lifestyle as well as a digital pioneer offering unique experiences in more than 4,100 hotels, resorts and residences, as well as more than 3,000 luxury private residences around the world. With its dual expertise as an investor and operator, through its HotelInvest and HotelServices divisions, AccorHotels operates in 95 countries. Its portfolio includes internationally renowned luxury brands such as Raffles, Sofitel Legend, SO Sofitel, Sofitel, Fairmont, onefinestay, MGallery by Sofitel, Pullman and Swissotel, the mid-range boutique hotel brands 25hours, Novotel, Mercure, Mama Shelter and Adagio, and very popular budget brands such as JO&JOE, ibis, ibis Styles and ibis budget, as well as the regional brands Grand Mercure, The Sebel and hotelF1.
Jones Day has advised AccorHotels on the deal with a team led by Renaud Bonnet.
Involved fees earner: Renaud Bonnet – Jones Day;
Law Firms: Jones Day;