Hasbro, Inc.’s £3.3 Billion Acquisition Of Entertainment One Limited

Freshfields Bruckhaus Deringer has advised Hasbro, Inc., which has agreed to acquire Entertainment One Ltd. in an all-cash transaction valued at approximately £3.3bn.

The acquisition will advance Hasbro’s position as a leading global play and entertainment company, adding global preschool brands with proven success and strong financial returns across platforms to Hasbro’s robust portfolio. eOne’s capabilities to bring high-quality content across platforms will strengthen Hasbro’s end-to-end ability to monetise and bring to market its IP in increasingly attractive new formats, including location-based entertainment, augmented reality, virtual reality, and over-the-top (OTT) platforms that allow content to be streamed to viewers over the internet.

Entertainment One is a publicly traded multinational mass media and entertainment company. Based in Toronto, Ontario, Canada, the company is primarily involved in the acquisition, distribution, and production of music, films, and television series.

Hasbro, Inc. is an American worldwide toy and board game company.

Centerview Partners LLC is serving as financial adviser to Hasbro and Cravath, Swaine & Moore LLP, Stikeman Elliott LLP and Freshfields Bruckhaus Deringer LLP are serving as its legal counsel.

The Freshfields team consisted of partner Laurie McFadden (Picture) and senior associate Rhys Evans who led on UK corporate M&A advice, partners David Aitman and Thomas Janssens and principal associate Thomas McGrath who led on antitrust and competition advice, and partner Mena Kaplan who led on providing IP advice.

J.P. Morgan Cazenove is eOne’s financial adviser and Osler, Hoskin & Harcourt LLP and Mayer Brown International LLP are serving as its legal counsel.

Involved fees earner: David Aitman – Freshfields Bruckhaus Deringer LLP; Rhys Evans – Freshfields Bruckhaus Deringer LLP; Thomas Janssens – Freshfields Bruckhaus Deringer LLP; Menachem Kaplan – Freshfields Bruckhaus Deringer LLP; Laurie McFadden – Freshfields Bruckhaus Deringer LLP; Thomas McGrath – Freshfields Bruckhaus Deringer LLP;

Law Firms: Freshfields Bruckhaus Deringer LLP;

Clients: Hasbro;