Traub Capital’s Acquisition of MANA Products


Lowenstein represented Traub Capital in the transaction.

Traub Capital (Traub) executed the purchase of MANA Products (MANA), a premier beauty contract manufacturer based in Long Island City, New York.

Traub is an investment firm specializing in building value in consumer companies using its unique combination of strategic, operational, and financial expertise.

The acquisition allows Traub to leverage MANA’s exceptional innovation, research and development, and contract manufacturing capabilities as part of its vision for the company. In turn, MANA will leverage Traub’s considerable strategic, operational, and financial expertise. MANA will continue to operate as MANA Products, and its leadership team and workforce will remain in Long Island City.

The Lowenstein deal team representing Traub included Michael A. Brosse (Picture), Lauren M. Troeller, Lowell A. Citron, Doreen M. Edelman, Darren Goodman, Ted Hunter, Marc S. Kurzweil, Gavin J. Rooney, Jeffrey M. Shapiro, Michael Walutes, James C. Shehan, Norman W. Spindel, Daniel A. Suckerman, David Toma, Stuart S. Yusem, Abbey E. Baker, Eric Jesse, Stacey C. Tyler, Naomi D. Barrowclough, Matthew P. Hintz, Manali Joglekar, Kimberly E. Lomot, Kathleen A. McGee, Megan Monson, Zachary L. Berliner, Christian C. Contardo, Mark S. Heinzelmann, Amanda C. Lutick, Michael T. Melchiorre, Joshua A. Rabinovits, Stephen Tanico, Jenna-Marie Tracy, Joseph Mignone, and Keith Janowitz.

Involved fees earner: Abbey Baker – Lowenstein Sandler LLP; Naomi Barrowclough – Lowenstein Sandler LLP; Zachary Berliner – Lowenstein Sandler LLP; Michael Brosse – Lowenstein Sandler LLP; Lowell Citron – Lowenstein Sandler LLP; Christian Contardo – Lowenstein Sandler LLP; Doreen Edelman – Lowenstein Sandler LLP; Darren Goodman – Lowenstein Sandler LLP; Mark Heinzelmann – Lowenstein Sandler LLP; Matthew Hintz – Lowenstein Sandler LLP; Ted Hunter – Lowenstein Sandler LLP; Eric Jesse – Lowenstein Sandler LLP; Manali Joglekar – Lowenstein Sandler LLP; Marc Kurzweil – Lowenstein Sandler LLP; Kimberly Lomot – Lowenstein Sandler LLP; Amanda Lutick – Lowenstein Sandler LLP; Kathleen McGee – Lowenstein Sandler LLP; Michael Melchiorre – Lowenstein Sandler LLP; Megan Monson – Lowenstein Sandler LLP; Joshua Rabinovits – Lowenstein Sandler LLP; Gavin Rooney – Lowenstein Sandler LLP; Jeffrey Shapiro – Lowenstein Sandler LLP; James Shehan – Lowenstein Sandler LLP; Norman Spindel – Lowenstein Sandler LLP; Daniel Suckerman – Lowenstein Sandler LLP; Stephen Tanico – Lowenstein Sandler LLP; David Toma – Lowenstein Sandler LLP; Jenna-Marie Tracy – Lowenstein Sandler LLP; Lauren Troeller – Lowenstein Sandler LLP; Stacey Tyler – Lowenstein Sandler LLP; Michael Walutes – Lowenstein Sandler LLP; Stuart Yusem – Lowenstein Sandler LLP;

Law Firms: Lowenstein Sandler LLP;

Clients: Traub Capital Management;

Author: Ambrogio Visconti