TOH Public Relations’s Merger With PRCO Group


Clyde & Co has advised the Founder of TOH Public Relations on its merger with PRCO Group.

The merger will result in a global network of over 100 communications professionals, offering best-in-class consumer campaigns to a world-class client portfolio across offices in London, Dubai, Hong Kong, Milan, Moscow, Munich, Paris and Shanghai.

TOH PR is an award-winning consumer communications agency based in Dubai that operates across the Middle East.

Headquartered in the UK, PRCO Group is a global communications group and one of the world’s largest privately-owned communications firms specialising in the travel, real estate and luxury lifestyle sectors, with eight offices worldwide.

The Clyde & Co team advising Sophie Toh was led by Naji Hawayek (Picture) and Nisha Johar (Associate – Corporate).

Involved fees earner: Naji Hawayek – Clyde & Co; Nisha Johar – Clyde & Co;

Law Firms: Clyde & Co;

Clients: Sophie Toh;

Author: Michael Patrini.