Travers Smith LLP acted as the UK Counsel and Philippi Prietocarrizosa Ferrero DU & Uría (Colombia), as Colombian Counsel to the Buyer, S4 Capital. Garrido Law Firm acted as Argentinean Counsel, and BackStartup S.A.S., as Colombian Counsel to Sellers.
S4 Capital plc completed the due diligence process, transactional matters, and merger control procedure in Colombia, necessary to acquire Digocloud S.A.S., a company member of Digodat, a leading Latin American data and analytics consultancy based in Argentina, with offices in Colombia, Mexico, and Chile.
S4 Capital PLC operates as a media company. The Company provides digital advertising and marketing services to customers worldwide.
Travers Smith LLP advised S4 Capital with a team led by Corporate Partner Aaron Stocks, Senior Associate Tom Coulter and Corporate Associate Tara Gazzard.
Philippi Prietocarrizosa Ferrero DU & Uría advised S4 Capital with a team including Corporate and M&A Partner Nicolas Tirado (Picture), Corporate and M&A Senior Associate María Garrido, Competition and Antitrust Partner Diego Cardona, Competition and Antitrust Senior Associate Federica del Llano.
Involved fees earner: Diego Cardona Baquero – Philippi Prietocarrizosa Ferrero DU & Uría; Federica Del Llano Toro – Philippi Prietocarrizosa Ferrero DU & Uría; María Garrido – Philippi Prietocarrizosa Ferrero DU & Uría; Nicolás Tirado – Philippi Prietocarrizosa Ferrero DU & Uría; Tom Coulter – Travers Smith; Tara Gazzard – Travers Smith; Aaron Stocks – Travers Smith;
Clients: S4 Capital plc;