M&M-Werbeagentur GmbH and ICP Transaction Solutions GmbH’s Merger


Heuking Kühn Lüer Wojtek advised HF Private Debt on financing the acquisition of all shares in M&M Werbeagentur GmbH

The financing volume was not disclosed.

M&M Werbeagentur was acquired via a member of ICP Group. Both companies, which operate under a joint holding company, are among Europe’s market leaders for innovative electronic transaction and sales systems. In addition to classic prepaid recharging for cell phones, the group offers a range of transaction solutions, gift and debit cards, and customer loyalty programs. Together, the two companies have almost 200 employees at five sites throughout Europe.

HF Debt GmbH acts as the exclusive advisor to Luxemburg-based HF Private Debt Fund, SCSp. The fund specializes in providing private debt financing for SMEs (EBITDA between EUR 2-10 million) and supports growth financing, succession solutions and buy-outs by private equity investors. It focuses on companies in the Germany-Austria-Switzerland region with a longstanding history.

Heuking Kühn Lüer Wojtek advised HF Debt GmbH with a team including Thomas K. W. Schrell, LL.M. (Picture, Banking & Finance) and Anja Harms (Banking & Finance).

Involved fees earner: Anja Harms – Heuking Kühn Lüer Wojtek; Thomas Schrell – Heuking Kühn Lüer Wojtek;

Law Firms: Heuking Kühn Lüer Wojtek;

Clients: HF Private Debt ;