Fitprime’s €2.5 Million Round Financing

Fitprime's €2.5 Million Round Financing

Hi.lex advised Fitprime in the transaction, while Alma Sta assisted Vertis SGR S.p.A.

Fitprime, a digital platform dedicated to the world of fitness that allows people to keep fit both in the gym and at home, announces that on 22 December 2020 it closed an investment round of approximately 2.5 million euros.

The capital increase was subscribed by Vertis SGR SpA, as lead investor and manager of the funds “Vertis Venture 2 Scale Up” and “Vertis venture 4 Scale Up Lazio”, as well as by the investors of the previous rounds Lventure Group SpA and Fit20 S.r.l. (corporate vehicle participated by the members of IAG – Italian Angels For Growth and the Investors’ Club).

Started in 2016 from the Luiss Enlabs acceleration program, Fitprime allows subscribers to access a network of more than 1,300 sports centers located throughout Italy, with a single monthly subscription without restrictions.

Fitprime was assisted for the legal aspects of the transaction by Studio Hi.lex with Partner Francesco Torelli, assisted by Associate Diana Passoni.

Vertis SGR S.p.A. was assisted by Alma Sta with a team led by Partner Roberto Nigro (Picture) and made up of Associates Sveva Ricci and Sara Aratari.

Involved fees earner: Sara Aratari – Alma STA; Roberto Nigro – Alma STA; Sveva Ricci – Alma STA; Diana Passoni – Hi.Lex; Francesco Torelli – Hi.Lex;

Law Firms: Alma STA; Hi.Lex;

Clients: Fitprime; Vertis sgr;